Why is the tag robots-nocontent important to your rankings ?
YAHOO! has introduced a new tag called robots–nocontent allowing webmasters to guide the spiders in identifying useful content on a web page.
In a nutshell if you use robots-nocontent on a section of your web page YAHOO! will not consider it as useful or significant in terms of content.
I think this kind of attribute could be put to good use and help those web sites having problems with duplicate content.
This happens quite often as I described in my post on testing your website for duplicate content. Think of the typical ecommerce website presenting products, using a template, replicating the exact same structure in hundreds or thousands of pages.
Something worth considering, especially if Matt Cutts thinks it’s a good idea. Let’s hope the other major search engines take the initiative to implement the tag and see what come out of it …